Shiseido Senka Perfect Whip
Watsons Online & Offline
Regional Campaign

Let’s get excited about:
Shiseido Senka totally foamy Perfect Whip pairing up with the Perfect Watery Oil – both enhanced with unique Japanese White Silk Cocoon for the perfect makeup-free, deep cleansing experience that nourishes.

The campaign focuses on the Senka brand awareness, the ownership of the foamiest Perfect Whip winning regimen formula, the nourished skin, and deep cleansing benefits.

Project work scope:
Our work scope for the Southeast Asia and Thailand communication strategy and campaign included the creation of Above the Line (ATL) assets, TVC, thematic and functional key visuals, online viral video and digital assets, online content, and in-store communications.