Shiseido Senka Perfect Whip
Online & Offline Campaign
Let’s get excited about:
Senka’s foamiest Perfect Whip, the natural nourishing power of Japanese White Silk Cocoon, and beautifully cleansed
and refreshed makeup-free skin.
For the Southeast Asia campaign, we focused on Shiseido Senka’s Japanese White Silk Cocoon essence, the brand’s
unique science of nature, and the amazing soft-to-the-touch, makeup-free cleansing benefits of the world’s most
effective and fluffy cleansing foam.
Project work scope:
Our communication strategy and campaign work scope for Southeast Asia and Thailand included the creation of
Above the Line (ATL) assets, TVC, thematic and functional key visuals, online viral video and digital assets,
online content, and in-store communications.