MOTO G5 PLUS THAILAND
WE CREATED THE ONLINE VIRAL AD
THAT HAD 6.5M VIEWS IN JUST 2 WEEKS

Let’s get excited about:
The Moto G5 Plus is more than a smartphone with its value-packed features, advanced technology, and high-spec design.

For the launch campaign, Moto and Viva focused on the day-to-night, battery-stretching, and camera-challenging lifestyle of Kat Ingkarat.

With 6.5 million YouTube views in just two weeks and a high completion rate, our viral video tells the story of how real people with real lifestyles and a content-packed delivery can make a true connection in a value-driven world.

Project work scope:
Our Thailand launch campaign included the creation of pre-launch ads, key visuals, TVC, online video ad, social media, cinema, OOH, BTS, online content, and in-store communications.