MOTO G5 PLUS THAILAND
WE CREATED THE ONLINE VIRAL AD
THAT HAD 6.5M VIEWS IN JUST 2 WEEKS
Let’s get excited about:
The Moto G5 Plus is more than a smartphone with its value-packed features, advanced technology, and high-spec
For the launch campaign, Moto and Viva focused on the day-to-night, battery-stretching, and camera-challenging
lifestyle of Kat Ingkarat.
With 6.5 million YouTube views in just two weeks and a high completion rate, our viral video tells the story of
how real people with real lifestyles and a content-packed delivery can make a true connection in a value-driven
Project work scope:
Our Thailand launch campaign included the creation of pre-launch ads, key visuals, TVC, online video ad, social
media, cinema, OOH, BTS, online content, and in-store communications.