UNILEVER CITRA
Range PACKAGING DESIGN

Let’s get excited about:
The natural goodness of Sakura, Korean Akoya pearl, Japanese green tea, Thai lotus, and more! Citra, Unilever’s specialist naturals brand, brings Nature’s best-kept fairness secrets from the world over to Asian consumers.
Project work scope:
Viva created packaging designs to drive functional expertise and make the Citra brand aspirational and modern for key markets in both Thailand and Indonesia.